29 May 2017
How would you define brand? “Symbol, design, name, term or an idea that identifies one seller’s goods or service that differentiates from that of its rival sellers.” But we believe brand is much more than that. More than a logo, a brand brings something to life and evolves in the minds and hearts of potential clients.
10 Social Media Marketing Tips for Success
16 May 2017
The number of active social media users in Thailand has increased by 42% since 2014; that’s 34 million social media users, over half the population. At the same time, Thailand’s Facebook sign-ups increased by 34.6% between 2015 and 2016, with 20 million Facebook accounts in Bangkok alone out of 35 million country-wide.
The Importance of Digital Marketing in 2017
11 May 2017
Digital marketing is now more important than ever for any business organization.We all know how important marketing is for selling a product or service. The term marketing basically means the introduction and promotion of any product or service in front of an audience. Digital marketing basically refers to the act of marketing in a virtual or digital world via electronic media.
4 game changing content marketing industry trends in 2017
25 April 2017
Digital marketing is a fast evolving industry with digital spaces and platforms constantly changing, the way we need to display our content must evolve to.
Last year saw a lot of innovative shifts in the way content marketing is used, with a much more quality over quantity approach. In this constantly evolving industry we take a look at content trends that will significantly influence advertising in 2017.
Ways Conversation Will Change Marketing
5 April 2017
(AI) or artificial intelligence has become a major part of most industries, and in the world of marketing it’s a powerful force. Currently (NLI) Natural Language Interaction is being used by companies across all industries and is proving to be a power that could significantly impact the face of marketing.
It’s a realistic prediction that in the not too distance future the need for customers to engage with their screens will be obsolete, instead customers can expect to speak to their device and have it understand and respond.
Reasons Why Small Businesses Crash and Burn Online
30 March 2017
The internet has opened up the world of marketing to allow small businesses compete with big brands and businesses. The easy accesses to social media, social sharing, online marketing campaigns and unlimited sales have ultimately levelled out the playing field between small and big business. It’s amazing that some small businesses still haven’t embraced the booming online market. Businesses are simply either the wrong marketing strategy or don’t have one at all and are ultimately unsuccessful in their efforts. So the big question is why aren’t smaller companies taking advantage of this indispensable marketing tool?
3 of the Top Opportunities and Challenges for Digital Marketing in 2017
15 March 2017
Data visualization, live streaming, and augmented reality: 2017 is going to see a battle for supremacy between a number of digital marketing trends but don’t always believe the Hype. Now it is important in the world of digital marketing to keep up to date with all of the latest trends and techniques, but it’s important in your rush to do so you do not forget the many tried and tested strategies, like local SEO, or online reputation management.
Social Medial Marketing Tips to help your business
10 March 2017
Social media is an open forum, for all to pass judgement or your company or product be it good or bad. This can obviously have negative or positive effects on your business. To not monitor your social media is not only a big mistake but a missed opportunity.